I have a cousin who works as a freelance writer and her clients are always sending her things she writes about. One day one of them sent her a bottle of wine. She immediately knew it was a must-have for her. She started searching out the best places to buy her wine for her next trip.

At the same time, I was browsing the internet and I saw that the best places to buy wine in Miami were all the same, a chain called “toucan”. I thought, “Why not try it?” So I signed up for the subscription and I’ve only been there three times so far.

So when I got there it was obvious I was wrong. The store is run by a man by the name of toucan. The bottle of wine that she was sent was the same bottle she bought the previous week at the same location. On top of that she had the same brand of wine and her receipt was the same. The only thing that was different was the price, which was a whopping $20. And the wine was a $12 taster.

The price is a bit high, especially for a bottle of wine. But it’s also a reminder that there is no such thing as “too good” for a wine. We should all be able to afford good wine, but that doesn’t mean that every bottle we buy is going to be exactly the same. If you like it, you can buy a lot of it and then you can still enjoy it for years to come.


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